Rest assure very few people leave education (college, university…) and walk straight into 'technical product management' (as opposed to 'marketing product management' which is closly related to 'brand management')– we all have had a life before product management and that life (job) helps form the basis of our current role, consider where the following Product Managers have come from:
Bikram Gupta was a developer,
Marty Cagan a software engineer,
Andy Wicks a Business Analyst,
Daniel Leon a web-master and then a project manager,
Paul Young a web developer,
Brunella Russo worked in Account Management/Client Support role,
Jeff Lash worked as an information architecture and user-centered (IA & UCD)design, and
Matt Rowe has a background as a business/ systems analyst.
Put the results of your analysis and action plan into a presentation – book a meeting with the Head of Product Management and make a pitch for a job. Remember you must show that you can add value.
Again you could think about raising your desire to move into product management at your annual appraisal. Ask if you could be seconded to Product Management for a period of time.
A lot depends on the culture of your company and the type of managers your dealing with.
Finnally you need to be constantly reading and studying.
You need to immerse yourself with good reading material I would personally recommend the following:
How to be a good product manager
Silicon Valley Product group
Listern to the Webinas on Product maagement View